10 Vital Reasons Why You Need Email Marketing

 

Although email marketing could even be a requirement to neutralize every business within the last ten or more year's we'll try here to clear (once again) why your business needs such a kind of selling today. Ten reasons are an honest 'reason' to start out thinking about it if you are not already using this beautiful method.

1: DIRECT 

Email marketing could even be an instant method of communication in conjunction together with your customer (or potential customer). albeit you sell shoes or fish or web services otherwise you're doing coaching or consulting you would like communication in conjunction together with your customers. Today we've several methods of communication: TV, websites, RSS, Facebook, Twitter, print catalogues, chatting, phones, magazines, wall advertising and much more. With email marketing you send an email within the private email inbox of your customer. this is often often often often a very direct method. If you'd wish to be more direct than this you've to supply them a call or attend see them face to face. Sending an email is direct enough to tell them the story about your business. If you've using opt-in methods to urge their email then this method is almost like chatting in conjunction together with your friends.

2: DIRECT BUT NOT VIOLENT

This is one unique feature. You get within the inbox of your customer (or potential customer) but you let him/her choose when is that the proper time to read your email. Imagine the difference in sales results between a moment call in busy work hours and a polite email. If the customer is interested in what you've to say then email marketing is that the sole method to approach. If you care about your customers and you'd wish to form an honest, honest sale or just an honest communication then you'd wish to believe using this.

3: EASY

This feature is unbeatable. You write an honest email and this reaches 100,1.000 or 10.000 of your customers with the same content, with the same behaviour, with the same offer, in the same way. If you're using autoresponders you will have a series of scenarios of ready to go emails for your new subscribers. you're doing all of your best in an email campaign and it's ready to contact all of your email list subscribers with the same effort. Your old subscribers and your subscribers can encounter subsequent months. Cannot get anything easiest and powerful than this.

4: CHEAP

By using GetResponse email services basic plan, you'll send unlimited emails per month to 2,500 email subscribers for fewer than $25. If you read all our reviews you will find pricing reviews for many companies. According to the Direct Marketing Association, email marketing generates a return on investment of approximately $46 for every dollar spent. This is one of the most important ROI (Return On Investment) KPIs (Key Performance Indicators) in the advertising industry. Even if you have a new business with no profits, this is an extremely low cost.  

5: FAST

Another unbeatable feature. You send an email that reaches 100, 1.000, 10.000 or more email subscribers within the subsequent ten minutes. No other method can have the same results. On TV or Facebook or Twitter, you will have such large audiences within the spot but you'd wish to possess them synchronized. If kind of your potential customers don't see TV on the time your commercial is on they're getting to not see your message. If your followers do not have Twitter on they're getting to lose your tweet. If you have an internet site you're doing not know once they are going to are available. By marketing with email you send your message and you 'knock' your client's door once they need the time to figure out you. And you're doing that in minutes. Extremely fast. One offer can have 1,000,000 results in just a few minutes if you've built a huge email list.

6: UNIVERSAL

If your job is simply local this feature doesn't provide you with an advantage. But if your product can sell universal then this is often often often often how for you. For example, do you sell ebooks or shoes all over the world? An email campaign can reach people from everywhere on the planet. China, the US, UK, Greece or the opposite country, beat subsequent ten minutes approximately after you send your offer in an email campaign. you're doing not care where your subscriber is. Your results are independent of things.

7: MEASURABLE

When you're using marketing by email you'll count what percentage of emails you send what percentage of your emails are opened and when what percentage of your email subscribers took your email offer If you combine this feature with the extremely low cost of this method then you get a really big advantage from the opposite advertising method. As they say 'You can't Manage What you're doing not Measure'.

8: TARGETED

An extremely powerful feature is that you simply simply simply simply can segment your email list according to their preferences. to supply an example let's suppose you sell shoes. you'd wish to segment your customers according to the colour of shoes they like. You can use this feature to segment your list if you send them an email with five offers in five different colours. If some subscribers prefer red shoes you'll then start a campaign with only red shoes. this might provide you with targeted results. If you focus on targeted groups you always have better results than targeting everywhere.

9: GREEN

This isn't a feature for marketing by email but we've to believe all our actions if we'd wish to exist tomorrow. Sending emails is extremely more 'green' than printing catalogues or advertising in magazines. Consider going green, especially before deciding on an advertising strategy.

10: PERSONAL

Email marketing isn't as personal as calling your customer, but if you set your style in your email or give your email address to contact you if he/she has any comments or questions about your offer, it becomes very personal. If you're friendly and polite in your email this is often often often often personal. this is often often often often something excellent for your business because you'll expand your relationships in conjunction together with your customers (or your potential customers). And if you expand your relationships you'll expand your business.

So your ten reasons for doing email marketing are:

1. DIRECT 2. DIRECT BUT NOT VIOLENT 3. EASY 4. CHEAP 5. FAST 

6. UNIVERSAL 7. MEASURABLE 8. TARGETED 9. GREEN 10. PERSONAL

Still, thinking why you'd wish to use it? We hope we've put you at a subsequent level and you start thinking about how you'll make a specialized email campaign. Email marketing can take your business, any quiet business, to a special level. you'd wish to use it, the results are often remarkable. 

We believe this and we will try to help you in any way possible to boost your email marketing campaign.